For Perfect Gifts is older than it looks.
I started the original version back in 2004. It was a corporate gift basket company, back when that meant cellophane wrap, fancy bows, and an assortment of snacks nobody really wanted. We were good at it, though. Good enough to win some industry awards and get featured in a few gift trade publications. But life had other plans and we closed the business.
For the next fifteen years, I worked in corporate America, eventually landing in senior roles in engineering and marketing. I got really good at building things. But almost everything I built lived on a screen.
When I was ready for something new, I asked for a sign. For Perfect Gifts popped into my head and I couldn’t shake it. I had the equipment, the experience, and honestly, the itch to make something with my hands again. Something tangible. Something beautiful.
So here we are.
I started Joyalty around the same time, a B2B corporate gifting company focused on employee appreciation. For Perfect Gifts is its boutique sister, built specifically for realtors who want to give their clients something worth keeping.
Tracy Davis
Founder, For Perfect Gifts and Joyalty
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